{"product_id":"alter-ego-italy-gentle-protective-lightener-3-4oz","title":"Gentle Protective Lightener Lightener 3.4oz Alter Ego Italy","description":"\u003cdiv class=\"product-content\"\u003e\n\u003cp\u003eGentle Protective Lightener 3.4oz by Alter Ego Italy is a mild hair lightening product designed for professionals and individuals with sensitive hair. It is used to lighten hair gently with less damage, ideal for creating highlights or base lightening. Suitable for use in salons or at home under professional guidance.\u003c\/p\u003e\n\u003ch3\u003eBenefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eProvides mild hair lightening with reduced hair damage\u003c\/li\u003e\n\u003cli\u003eSuitable for sensitive hair types and delicate scalps\u003c\/li\u003e\n\u003cli\u003eAllows controlled lightening for highlights or base tones\u003c\/li\u003e\n\u003cli\u003eCompact 3.4oz size suitable for professional or personal use\u003c\/li\u003e\n\u003cli\u003eEasy to mix and apply according to professional instructions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eRelated Searches\u003c\/h3\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/citymora.com\/search?q=lightener\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003elightener\u003c\/a\u003e \u003ca href=\"https:\/\/citymora.com\/search?q=hair+lightening\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003ehair lightening\u003c\/a\u003e \u003ca href=\"https:\/\/citymora.com\/search?q=gentle+lightener\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003egentle lightener\u003c\/a\u003e \u003ca href=\"https:\/\/citymora.com\/search?q=hair+color\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003ehair color\u003c\/a\u003e \u003ca href=\"https:\/\/citymora.com\/search?q=alter+ego\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003ealter ego\u003c\/a\u003e \u003ca href=\"https:\/\/citymora.com\/search?q=gentle+protective+lightener+3.4oz\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003egentle protective lightener 3.4oz\u003c\/a\u003e \u003ca href=\"https:\/\/citymora.com\/search?q=hair+lightening+for+sensitive+hair\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003ehair lightening for sensitive hair\u003c\/a\u003e \u003ca href=\"https:\/\/citymora.com\/search?q=professional+hair+lightening+product\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003eprofessional hair lightening product\u003c\/a\u003e \u003ca href=\"https:\/\/citymora.com\/search?q=alter+ego+italy+lightener\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003ealter ego italy lightener\u003c\/a\u003e \u003ca href=\"https:\/\/citymora.com\/search?q=mild+hair+color+lightener\u0026amp;options%5Bprefix%5D=last\" class=\"keyword-link\"\u003emild hair color lightener\u003c\/a\u003e \u003c\/p\u003e\n\u003c\/div\u003e","brand":"The Warehouse Pro","offers":[{"title":"Default Title","offer_id":51328524190017,"sku":"AEGPL3","price":16.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0829\/5769\/7345\/files\/Untitleddesign-2025-09-02T185638.777.png?v=1769509131","url":"https:\/\/citymora.com\/products\/alter-ego-italy-gentle-protective-lightener-3-4oz","provider":"CityMora","version":"1.0","type":"link"}